Shiny yellow helps

Posted on:February 12 2010

Wondered why about 80% of all people subscribing to the Ambiera newsletter didn't click the link in the confirmation mail they receive (double opt-in, demanded by law here in Austria). Now framed the info text in a big yellow rectangle:

Please Note: the confirmation mail may be found in your [Spam] folder.

Now the 80% fail rate dropped to 10%. Nice.





Comments:


Thanks for the advice, added it to my own newsletter to.

This is the first time I hear about the Ambiera newsletter. Visited the site several times in the past but never stumbled over the newsletter link. Just a thought...
hermitC
Quote
2010-02-12 13:32:00


I know, but since a few days, the newsletter link is now a bit more visible on the left side, at least for coppercube and copperlicht for now.
niko
Quote
2010-02-12 15:19:00


I don't need a newsletter, I rather like to check this blog in the morning :D
Brainsaw
Quote
2010-02-15 07:29:00


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